Senra Systems Secures $25M To Automate Wire Harness Manufacturing, Eyes $350B Market

Senra Systems Secures $25 Million to Modernize Wire Harness Manufacturing

Redondo Beach, California — Senra Systems, a startup founded by former SpaceX engineers, has announced a $25 million Series A funding round to advance the automation of wire harness design and production. This investment, led by CIV—the venture capital firm established by Figma co-founder Dylan Field—with additional contributions from General Catalyst, Sequoia, Founders Fund, Andreessen Horowitz (a16z), 8VC, and Pax, targets a critical bottleneck within advanced manufacturing sectors.

Wire harnesses, the intricate networks of wires, cables, and connectors, are indispensable components in aircraft, spacecraft, electric vehicles, and medical devices. Despite their pervasive role in hardware, the fabrication of these harnesses has largely remained reliant on manual processes and legacy tools such as Excel, Visio, and PDF documents. This reliance contributes to protracted lead times, inconsistent quality, and significant production bottlenecks across high-technology industries.

Addressing a $350 Billion Market Segment

Jordan Black, CEO, and Ben Shanahan, CTO, both former SpaceX engineers, founded Senra Systems in 2023. Their firsthand experience with the inefficiencies in sourcing and manufacturing wire harnesses motivated the development of a vertically integrated solution. Senra’s approach combines proprietary design software, named "Amp," with an "assembly-as-a-service" model. This integration aims to expedite the process from design specification to a fully assembled harness, reportedly shortening lead times by up to three times compared to conventional methods.

"The future of American manufacturing isn’t just automation—it’s configuration," stated Jordan Black. "We started Senra to solve a long-standing, overlooked problem in the industrial supply chain. Wire harnesses are complex and critical, yet companies of all sizes still struggle to source and build them reliably."

The global wire harness industry represents a market valued at over $350 billion. Senra’s strategy focuses on establishing what they term "a new standard for precision assembly" by leveraging digital design, simulation, and error detection capabilities. This enables rapid prototyping and production, particularly for industries subject to stringent regulatory requirements.

Strategic Adoption and Expansion

Senra Systems is already supplying customers across the aerospace, defense, electric vehicle, and medical sectors. Notable clients include Anduril, a defense technology company, alongside other firms developing satellites, aircraft, and advanced robotics. The company emphasizes its U.S.-based manufacturing facility in Redondo Beach, California, as a means to ensure rapid and secure turnaround times for strategic sectors, including those with national security implications. This 15,000-square-foot facility reportedly compresses months of production time into weeks through advanced machinery and proprietary software controls.

The $25 million in Series A funding will primarily be allocated to scaling manufacturing capacity and expanding the reach of the Amp platform to a broader base of enterprise design teams. Senra plans to formally launch its proprietary design software later this year, with eight Fortune 500 manufacturers identified as existing customers.

Senra’s board and investor consortium include individuals and entities with significant experience in technology and defense sectors, a composition intended to facilitate accelerated adoption and market penetration. The company's emphasis on automating a foundational element of advanced hardware differentiates its strategy from ventures focused solely on emergent "frontier tech," positioning it as a critical enabler of broader industrial innovation.

Senra Systems’ reported certifications, including IPC-620 and NASA-STD-8739.4, underscore its commitment to quality standards required for aerospace and other highly regulated applications. The company’s engineering team offers expertise in component selection, supply chain optimization, and manufacturing best practices, supporting customers from concept development to production.

Further information regarding the Amp design software is available via getamp.us. Senra Systems also maintains a careers page for prospective employees at senrasystems.us/careers. For general inquiries, Senra Systems can be contacted at their Redondo Beach facility, located at 2400 Marine Avenue, Suite 102.